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Meta invests millions in acquiring celebrity voices for AI technology race – Fortune


Meta, the parent company of Facebook, is making a big move in the artificial intelligence race by bidding millions for celebrity voices. This strategic decision aims to enhance the user experience of their AI systems and virtual assistants, such as Meta’s virtual reality platform, Horizon Workrooms, and their smart glasses.

By incorporating familiar and recognizable voices, Meta hopes to make interactions with AI more engaging and personal for users. This move also reflects the growing importance of AI in various aspects of technology and communication, as companies strive to create more human-like interactions between humans and machines.

This trend of incorporating celebrity voices in AI systems has been gaining popularity in recent years, with companies like Amazon and Google also leveraging well-known voices to enhance their virtual assistants. However, Meta’s move to bid millions for celebrity voices signals their commitment to staying ahead in the AI race and solidifying their position as a leader in the field.

The competition in the AI race is fierce, with companies investing heavily in research and development to create more intelligent and intuitive systems. By incorporating celebrity voices, Meta hopes to differentiate themselves from competitors and attract more users to their platforms.

Overall, Meta’s bid for celebrity voices in their AI systems is a strategic move that showcases their commitment to innovation and user experience. As AI continues to play a crucial role in technology and communication, companies like Meta are looking for ways to make interactions with AI more human-like and engaging. This investment in celebrity voices is just one example of how companies are pushing the boundaries of AI technology to create more personalized experiences for users.

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