An investigation has been launched into a tourist attraction in southwestern China after guests claimed they were deceived with fake snow made of cotton wool and foamy water. The Chengdu Snow Village project in Sichuan province promoted the fake snow as real, but an on-site investigation confirmed it was indeed fake. The village has since closed as officials investigate “suspected false propaganda.” The Chengdu culture and tourism bureau has ordered the attraction’s owner to dismantle the fake snow scene and provide refunds to deceived guests. The village has apologized for the deception and blamed warmer weather in the region for the need to use fake snow. Social media users criticized the village for not advertising truthfully and warned that deception can harm their reputation. The bureau has vowed to strengthen supervision of tourist attractions to ensure they operate with integrity. The incident serves as a cautionary tale for tourist attractions to be honest in their promotions and avoid false advertising to prevent damaging their reputation.
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