Olivia Reeder, former dean of Early College at West Virginia University at Parkersburg, has been appointed as the vice president of institutional advancement. Reeder expressed excitement about the opportunity to give back to the institution that has had a significant impact on her life. She will continue to serve as dean until a successor is named and maintain her position as CEO and president of the WVU at Parkersburg Foundation.
Reeder, a proud alumna and third-generation graduate of WVUP, has a background in marketing, recruitment, and institutional development. Her appointment is seen as a strategic move to enhance recruitment, philanthropy, and student involvement at the college. Colleagues and officials at WVUP have praised Reeder’s leadership skills and dedication to student success and community engagement.
In her new role, Reeder will lead institutional advancement efforts such as fundraising, alumni relations, marketing, and community engagement. She plans to work collaboratively with professionals in recruitment and marketing to strengthen partnerships and increase philanthropic support for the college. Reeder’s focus will be on expanding student opportunities, building connections with alumni and donors, and aligning advancement efforts with the college’s strategic goals.
Reeder’s background in student retention and success, particularly for first-generation students, will be instrumental in her new role. She holds a bachelor’s degree in business administration and public relations, a master’s degree in integrated marketing communication, and is pursuing a doctorate in higher education leadership. Reeder is excited to continue her work at WVUP and contribute to the growth and impact of the institution.
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